Charlie Sparks launches newest fashion collection on his ELEKTRA brand
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Charlie Sparks and his ELEKTRA brand drop an explosive new merch collection that immediately sells out.
After lighting up the world’s biggest clubs and festivals with his signature blend of acid, industrial, rave and psytrance grooves, Charlie Sparks brings the same trailblazing invention to the latest drop from his iconic ELEKTRA brand.
Charlie Sparks is known for designing every beat of his music with architectural precision and emotion on labels like Exhale, Possession, NINETIMESNINE, R-label and many more. He translates that same creative intensity into the brand’s cutting-edge designs and the new collection channels the hazardous energy and edgy aura that have made Charlie a global force.
He first began selling merch from his bedroom with his mum helping him send out orders. The first drop sold out so the next one was sold at an ELEKTRA show with Teletech in Manchester in 2023 and it also sold out. Now, following a debut reveal at ELEKTRA’s electric Mia Mao show in Paris, the highly anticipated summer collection launched exclusively on ElektraSparks.com and, once again, instantly sold out.
The collection features the freshest iteration of the crowd-favourite Family Football Jersey, a selection of bold new graphic tees and refreshed summer staples alongside ELEKTRA’s classic pieces.
Says Charlie, "I'm really happy to see how the family keeps growing with every new merch drop and each new EP. I'm extremely grateful for all the support we get from the fans and so glad to keep on growing our community, which is like one big family."
The ELEKTRA brand continues to fuse music, art and style and is a testament to Charlie Sparks’ relentless creativity.
